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CREATIVE CONTENT prioritizes on this BLOG. You bet it's pure bliss if every ARTICLE can also beam like a piece of KOOL deviant art. I dabble with a colorful tapestry of VISUALS and WORDS to ham my message, to tell the stories in my own way. A PICTURE radiates a thousand words. For sure. Herein lies my heartbeat, my soul - offsetting every rhythm and tone, expounding on my private aesthetic world. STEP RIGHT IN.

I used to be an AD MAN, promoting and positioning BRANDS. That was the past. My present life revolves around FILMS. PEOPLE often ask me - aside from being an EXECUTIVE PRODUCER, why I'd choose to write about ENTERTAINMENT. My answer is simple. LIFE imitates and radiates ART, if you care to look. With the wicked glitz of Hollywood blockbusters, films have a dedication to the viewer, a role to portray. It’s often easy to overlook the mesmerizing, transformative effect that motion pictures have on the world. Beyond transporting viewers into new worlds and fantasies, films exercise a definitive didactic power. They shed light on an issue, paint a story and chronicle history. Films have the persuasive power to cajole, to influence people, to “draw” them into celluloid “situations”, and in doing so, they demonstrate how the world can be changed. I write about FILMS, therefore I am. Through the powerful medium of film, you get to “live” the lives of the characters you have always envisioned to emulate - from the reel to the real, and vice-versa.

Time hasn't flown? I really beg to differ. The KOOL BLOG arrived on 9th December 2007. From a rushed delivery, this babe roller-coasted into this dazy hazy world exuding a vibrant charm of Spring. Wouldn't it be swell if we can: - refresh the world. - inspire moments of optimism and happiness. - create value that makes a difference. We aim for the best, bar none. KOOL BLOG is still bawling, ranting and soaring high, from strength to strength. Up, up and away! I write, therefore I am. . I am sensitive to the delicate nuances of life. And dear friend, I am here to stay, forever and a day.

This KOOL BLOG is essentially an ONLINE ENTERTAINMENT MAGAZINE. It is conceived as a tribute to our ASIAN CELEBRITIES, AD MEN and the CREATIVE PEOPLE behind-the-scenes. These people make wonderful reads. I WRITE TO EXPRESS WHAT I FEEL, because life often moves in strange circles . I am an EXECUTIVE PRODUCER, SCREEN WRITER, FILM CRITIC as well as a MEDIA/CULTURE JUNKIE. I am a voracious reader, love literature and artistic pursuits. I have a soft spot for dogs, and I am crazy about Exercise, Yummy Food and Yoga. Plus an insatiable appetite for fine film making. If you wish to contact me, email me at CreativeContent888 @gmail.com.

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